Oct 4, 2005

Cash is king!

These two pictures were taken a few minutes apart on Monday, October 3rd 2005, in Johannesburg. The first ATM shown above is directly inside a Woolworth's department store, the other is inside a Checker's supermarket. Customers stand in line to withdraw cash, then they stand in line again to pay for their purchases with the same cash. I asked a store manager if customers can pay at the POS using their ATM cards, he said yes but they probably don't know it. Informing customers is obviously very expensive. POS promotions that make using your card fun and exciting would definitely help.

No comments: