Nov 7, 2007

E-Finance & Payments Law & Policy newsletter

The latest issue of the E-Finance & Payments Law & Policy newsletter (subscription required) includes an article titled “Protecting interchange fees through marketing solutions”. It is based on several of my recent blog posts, with additional information on privacy issues.

Here is their summary:

"The key to protecting interchange fees from over regulation is proving their value to merchants, argues Aneace Haddad, chairman of Welcome Real-time. Haddad's company has developed a product that allows merchants to use data stored inside payment cards to deliver targeted promotions to customers at point-of-sale. Haddad explains how solving a problem for merchants, such as marketing, could lead to acceptance of interchange fees as a useful component in the payments environment."

My original paper is available here.

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