May 28, 2012

70%-80% of customers using Taggo at Singapore F&B's

First, the owner of Soho Coffee told me that 80% of his customers were checking in as fans every day, using Taggo's Fan Clubs platform for retailers. Then Rocky's Pizza told me that around 70% of his customers were checking in every day.

Both of these restaurants have been giving 20% discounts to their fans, as an ongoing loyalty program. Their results show that customers love getting a great deal (obviously) and more importantly, that customers are comfortable joining fan clubs on Facebook and giving their mobile numbers to the cashier.

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